For those who may have a great idea but don’t have the business and marketing background, this online short course will introduce you to the fundamentals of developing a sound business plan, including creating marketing strategies and how to implement these strategies for business success.
In this short course, you will learn how to research and develop an integrated business plan and incorporate a clear marketing strategy for achieving business objectives. The goal of this course is for people with little to no knowledge of small business planning and marketing to emerge equipped with the skills and tools they can use to operate and market their small business.
View the units below to understand what each unit within this course offers and how each delivers specific skills and knowledge in a practical sense which you can relate to in the workplace.
This short course will earn you a Statement of Attainment in partial completion of the BSB42618 Certificate IV in New Small Business.
- Business owner
- Business Manager